Product Teams/UX
Justkul and Product Design
Since 2014, Justkul’s survey B2B and B2C surveys have helped product teams develop, price and refine some of their most innovative and successful product offerings.
Unlike most survey companies, our focus is on generating novel insights about your customers, their attitudes and their preferences. We discover not only what your customers think of your offerings, but why they think the way they do.
Our survey projects offer several important features for product teams:
- We provide insights you can’t find anywhere else:
By taking your customers and competitors through a careful sequence of questions with logical narrative flow, our surveys are not only engaging, but respondents think more deeply about what they have purchased. - We tell it like it is:
Sometimes the thing you need most to drive a project through an impasse is an unbiased and independent perspective of what works and what doesn’t. - We are an independent third-party:
Because we guarantee your customers both confidentiality and anonymity, they can provide more honest and objective perspectives. - You get the data you need:
Outputs of projects include an executive summary, real-time dashboards while the survey is in the field, and we provide the complete coded data set in Excel so you can perform your own analysis.
Customers love our surveys: A good engaging survey not only provides useful data, but it can also enhance your brand reputation. Customers love it when they feel heard.
We pre-program our analyses while the survey is in the field, and can offer the primary deliverables of a project in one place through a project portal. This enables you to view and download not only our analyses and charts in real time, but up-to-date PDF or docx drafts of our reports, all on your way to your next meeting.
Learn the key insights you need to move your work forward